ONLINE MODULE: YouTube for Business
Everything you need to know about YouTube for Business
Video is one of the top marketing strategies trending in 2019 and onwards, and so it’s no surprise that Brands are using it to help them achieve their marketing goals, grow brand awareness, build their brand as an authority figure, drive traffic to their website and generate sales.
The digital world is driven by video right now, and Brands really need to be prioritising video content over normal content. Video can help you achieve your business goals in ways that pages and pages of text can’t!
As technology continues to evolve, the way people watch and interact with video content on YouTube does too. Whether it’s one off videos, or the ability to add a brand videos to playlists for future viewing, or show up as a recommended video for Youtube is a powerful medium, on the verge of massive growth. And you as a brand can tap into what is one of the top searched platforms online today. There is a lot of opportunity to position yourself and your brand as an Industry go to. So what are you waiting for!?
ESTIMATED TIME FOR COMPLETION: 4-6 HOURS
By the end of this lesson you should:
- Youtube Introduction and stats
- What types of videos to create
- Setting up your Youtube channel
- Customising your Youtube channel
- Channel Art
- Video Content
- Growing your Subscribers
- Youtube Advertising options
The Training Collective were one of the first companies in Australia to offer digital skills training way back in 2008, and over 10 years on, continue to be a forerunner in a highly competitive and fast moving industry. Boasting some of the best digital skills trainers and consultants in the country, two of Facebook’s official Community Trainers are on our team (Yvette Adams & Heather Porters).
Yvette was also one of the first people in the country to pass Facebook’s new Certified Digital Marketing Associate Certification, the most rigorous and reliable measure of Facebook advertising competency and the only one officially recognised by Facebook!
We are proud to be a digital skills training provider of choice for some of Australia’s biggest brands, offering training nationwide online and in person, publicly and privately. In an increasingly digital world, it’s never been more important to become digitally savvy. Increasing your digital literacy can help you improve your career prospects, gain new clients as a freelancer, boost your brand awareness, and more importantly grow your reach and revenue.
A short term investment in digital skills training will provide a long term reward. Don’t get left behind.
Get started with some of our digital skills training today!